Pay Attention! A Quick Guide on Writing Well for Your Website

If you're reading this now, it's almost entirely down to whether you found the headline of this article engaging. Often overlooked, a headline that directly speaks to the reader can work wonders for your content, in ensuring your users take the time out of their busy day to read what you've got to say. Copyblogger is a free-to-use Content Marketing website that teaches its users how to create the best possible online content for their users - a study of theirs found that 8 out of 10 people read headline copy, yet only the remaining 20% went ahead to actually digest the... -»